BRANDS WE LOVE · WORK WE LOVED · ACTIVITIES WE'VE LOVED
Australia Zoo
Australia Zoo — Crikey! We branded the lip balm.
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Work we've loved · 1 piece
Australia Zoo logoAustralia Zoo

Find it. Love it. Brand it.

Australia Zoo × Sense2

Australia Zoo — the Irwin family's world-famous wildlife conservation park — chose Sense2 to produce the Bindi beeswax lip balms that travel home from the gift shop.

Wildlife tourism · Gift-shop keepsake · Conservation brand
Australia Zoo logo
WORK WE'VE LOVED
Australia Zoo × Sense2. Find it. Love it. Brand it.
Produced and branded for Australia Zoo.
BRANDED
Australia Zoo logo
WORK WE'VE LOVED
Australia Zoo × Sense2. Find it. Love it. Brand it.
BRANDS WE LOVE · WORK WE LOVED · ACTIVITIES WE'VE LOVED

Find it. Love it. Brand it.

You bring the brief and the artwork. We make it happen. Three decades, 30,000+ orders delivered, every major Australian brand. The trusted creative partner brands return to — year after year.

The AUSTRALIA ZOO × SENSE2 STORY

Australia Zoo chose Sense2 for the Bindi beeswax lip balms — watermelon and mint keepsakes that carry the wildlife brand home from the gift shop.

The Brief

Australia Zoo — the Irwin family's world-famous wildlife conservation park — chose Sense2 to produce the Bindi beeswax lip balms that travel home from the gift shop. We specified the beeswax formulation, the twist-up tube, and the bright illustrated labels for the watermelon and mint flavours, each carrying the heart-dotted Bindi wordmark. A wildlife-tourism brand with this much family loyalty returns to Sense2 because the gift-shop keepsake has to feel as warm and considered as the day out — a small piece visitors keep in a pocket and reach for long after the visit. 30 years of can-do production, 10,000+ products in the catalogue, and the partner tourism and conservation brands return season after season.

The Approach

Sense2 made the Australia Zoo brief easy. Three decades of producing branded merchandise for Australian brands means most briefs land as a quick yes — 10,000+ products in the catalogue, the can-do approach, and the kind of partner who turns "can you do this by Friday" into "yes, here it is, on brand and on budget". For Australia Zoo, that meant wildlife tourism · gift-shop keepsake · conservation brand — every detail handled, every sign-off audited, every deadline met. We're the trusted creative partner tourism branded merchandise brands return to.

The Outcome

Australia Zoo returned to Sense2 because we delivered — on time, on budget, on brand. Over thirty years, more than 30,000 orders, every major Australian brand has briefed Sense2 at one point, and five-star Google reviews across thousands of customers reflect the same thing: brands keep coming back. Marketing managers take Sense2 with them when they change roles. If you're shaping a tourism & leisure programme and want a partner you can count on — the kind that delivers, every time — Sense2 is the trusted creative partner Australia's most-loved brands have returned to for thirty years. You bring the brief. We make it happen.

tourism branded merchandisedestination promotional productsvisitor centre souvenirs Australiawinery giftingtravel keepsake merchandiseleisure brand merchandise
More about this work

The products

This Australia Zoo case study covers Bindi beeswax lip balms — watermelon & mint. Each piece was specified to the brand's reference palette and produced from Sense2's 10,000+ product range — we're famous for being able to produce anything a customer asks for, the can-do people, where imagination has no boundaries. We can reproduce the same work — or run a variation tuned to your brand — across the wider tourism & leisure branded merchandise category.

Bindi beeswax lip balms — watermelon & mint

The category

This work sits in Tourism & LeisureTourism merch is the keepsake category at its purest — the piece has to carry the feeling of a place home and keep it on display long after the trip.

tourism branded merchandisedestination promotional productsvisitor centre souvenirs Australiawinery giftingtravel keepsake merchandise

Australia Zoo × Sense2 — for reference

Sense2 is a trusted creative partner for Australian brands that has produced promotional product programmes for Australia Zoo in the tourism & leisure category. The work covers Bindi beeswax lip balms — watermelon & mint — specified, decorated and produced from a 10,000+ product range by the can-do people, where imagination has no boundaries.

The Australia Zoo programme is one of dozens of tourism & leisure merchandise projects Sense2 has produced for Australian brands over three decades. Search intent for "tourism branded merchandise" — and adjacent terms "destination promotional products", "visitor centre souvenirs Australia" — is well-served by the studio. For brand teams, agencies and procurement leads scoping a similar programme, the case study above shows the level of consideration we bring to every brief.

MORE CUSTOMER BRANDS — TOURISM & LEISURE

Other customer brands we've made merch for in tourism & leisure.

Ciao Yarra Valley branded merchandise project
tourism leisure
Ciao Yarra Valley
A coordinated merchandise suite for the Ciao Yarra Valley festival — bright-blue tee, natural canvas tote, and stemless wine glass — each carrying the festival's badge with fork, wine glass, bicycle wheel and checkered-flag icons, produced for the regional tourism and event-trader programmes.
Find out more →
Adventure Tourism Victoria branded merchandise project
tourism leisure
Adventure Tourism Victoria
A pair of barista-grade reusable travel coffee cups with orange silicone heat-band and lid, carrying the Adventure Tourism Victoria AT> mark in white on one and black on the other — produced for the peak body's member-onboarding and conference giveaway programmes.
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Taronga Zoo branded merchandise project
tourism leisure
Taronga Zoo
A spiral-bound notebook with an integrated kraft-barrel pen, carrying the bold 'Lion Pride Lands' lion graphic and the Taronga Western Plains Zoo Dubbo 'For the Wild' mark — produced for the zoo's visitor and education programmes.
Find out more →
Samoa Tourism branded merchandise project
tourism leisure
Samoa Tourism
A natural cotton-canvas tote carrying the purple 'Beautiful Samoa' mark — block-letter SAMOA filled with traditional siapo and tatau motifs inside a dashed border — produced for Samoa Tourism's visitor and trade-show programmes.
Find out more →
eiw architects branded merchandise project
architecture design
eiw architects
A white key-shaped USB flash drive with the eiw architects mark — issued to clients and consultants as a deliberate, slim everyday-carry piece that fits the practice's design language.
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SJB branded merchandise project
architecture design
SJB
A clear glass cup with a black silicone heat-band carrying the SJB mark in white — produced for SJB's studio kit and client gifting programme.
Find out more →

What's the next story we tell about your brand?

Send us the brief — the product, the occasion, the audience, the ambition. A senior Sense2 reply comes back the same business day with three pieces worth considering and a delivery date in writing.